Marketing & Media

Marketing is a big-picture activity at the Institute and, consequently, there is a great deal of interface and coordination with other Institute groups and committees. The Marketing Committee is responsible for determining and implementing comprehensive marketing strategy in support of the Institute’s mission and goals. This ranges from events to educational programs and research initiatives as part of an overall organizational strategy. Of course, the promotion of the Institute and its affairs is a core charge of this committee. This includes everything from email campaigns to press releases, event promotion, social networking programs and other networking strategies. The marketing team is also responsible for capturing assets resulting from Institute events and activities—in the form of photo imagery, audio and video recordings and other digital and print materials—and developing these assets in various forms of workshops, webinars, presentations and publications as knowledge-sharing content made accessible to Institute members and the public.

Committee Members

Photo of Valerie Block

Valerie Block

Manager, Market Development-America, Kuraray

Committee Chair
Photo of Nick Carrillo

Nick Carrillo

Mountain States Manager, WWCCA

Committee Member
Photo of Alex Cox

Alex Cox

Marketing Communications Manager, Permasteelisa

Committee Member
Photo of Chris Drew

Chris Drew

Smith Gill

Committee Member
Photo of Jon Kimberlain

Jon Kimberlain

TS&D Scientist, Dow

Committee Member
Photo of Mic Patterson

Mic Patterson

Ambassador of Innovation & Collaboration, Facade Tectonics Institute

Committee Member
Photo of April Rawson

April Rawson

Commerical Program Manager, National Fenestration Rating Council

Committee Member
Photo of Brienna Rust

Brienna Rust

Consulting Engineer, Simpson Gumpertz & Heger

Committee Member
Photo of Marty Trainor

Marty Trainor

Vice President of Preconstruction, Ventana Design-Build Systems

Committee Member
Photo of Ye Wang

Ye Wang


Committee Member
Photo of Audrey Wu

Audrey Wu


Committee Member

Want to get involved?

Applications to this committee are considered by the committee members on a case-by-case basis.

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